Chapter 664: Restart the payment war! (page 12)
Chapter 664: Restart the payment war! (page 12)
After New Year's Day, Alipay decided to promote offline code scanning equipment in first-tier cities, just as Wei Lanlan and Tan Qing expected.
The first to take action was Alipay's Commerce Department. They started negotiating with all parties before New Year's Day and reached strategic cooperation agreements with major offline chain brands.
Within a week, the 711 convenience store fully updated its equipment and has generated more than users who use payment codes to pay.
“Our current market share is 42%, Union Quick Pass has 36%, and Tenpay has 10%.”
"Everyone, you should be able to feel the crisis, right?"
"In 04, we, Alipay, developed independently, continuously optimized services in depth, and moved forward with difficulty. Eight years later, we have only obtained less than half of the share. I believe many people are unhappy."
At the same time, Alipay’s scan-code payment advertisements have also become popular both online and offline.
Zhou Guangxiang, the local promotion team leader responsible for the promotion in Xicheng District, led 12 team members and visited thousands of stores in just one week, and received an average of 13,000 yuan in promotion fees per person.
That night, Ma Yun posted seven words on Weibo, which caused heated discussions across the Internet.
In addition to the payment box, a label also appeared, which said that you can enjoy up to half-price discount by showing the payment code to the merchant.
It was only then that everyone suddenly realized why Ali could be regarded as the ceiling of the first echelon of big manufacturers. Damn it, if he really went all out, it would really be like a landslide and a tsunami.
You must know that payment boxes and code scanners cannot be used alone to complete payment. Stores that can use these devices must have a cashier. To put it bluntly, they must have a computer equipped with Alipay's merchant cashier system.
Because it is convenient and cheap, and you don’t have to pay for the equipment, Alipay’s ground promotion is quite rapid.
"How long have you been preparing for UnionPay QuickPass? Half a year, how do you deal with Alipay?"
Jiang Qin opened Alipay on his mobile phone, scanned the QR code to pay, and got a discount of three and a half yuan.
In an instant, Alipay's daily transaction volume and number of users dropped sharply. Pang Rui's face turned pale, and the cup in his hand was smashed to pieces.
Paying with just one click became a hot topic at the beginning of 2013. Some media noticed the heat and began to take to the streets to interview random passers-by.
From streets to alleys, from supermarkets to stores, ground promoters with equipment come in and out.
The first time you activate the device and complete the first transaction, you will be rewarded with one hundred yuan.
"This is unfair competition!"
When Alipay began to promote payment boxes, they continued to promote merchant payment codes, focusing on third- and fourth-tier university towns, which required users to scan and pay.
When checking out, Jiang Qin lowered his head and immediately spotted the small white Alipay code scanning box placed in front of the cashier, and raised the corner of his mouth slightly.
"Ali is changing the world, really, I said this last year."
At the same time, at the corner of the road, Feng Nanshu came running over in a long down jacket, and when she saw Jiang Qin, she threw herself into his arms.
That night, Alibaba headquarters broke a second cup, but Mr. Ma never expressed any opinions.
Feng Nanshu and Gao Wenhui went to get a haircut. He was bored at home, so he went to brag about his skills with Lao Cao and the others.
"Alipay has been around since 04, but at that time third-party payment software was not recognized by the state, and Alipay could not be promoted. But after eight years, we must be fully prepared."
Ali, attack with all your might.
Jiang Qin quickly expressed his opinions on Weibo and contacted the State Administration for Industry and Commerce.
I can't help it, I actually earned a lot on Double Eleven.
Gao Wenhui also saw the box in his arms and asked knowingly: "Jiang Qin, what did you buy?"
"Alipay can be regarded as one of the four new inventions."
The reason why it has not been paid attention to is that Jiang Qin did not choose to start a war with Alipay in first-tier cities, but chose to sink into the third- and fourth-tier markets.
While introducing the convenience of payment boxes to merchants, they announced Alipay’s bonus incentive plan for payment boxes.
But when she got into Jiang Qin's arms, her little left and right were pinched, and then she realized that Jiang Qin was holding a large box of elves, her cheeks instantly turned pink, and she was a little shy.
Not counting equipment costs, Alipay sold tens of millions of dollars in three days.
Awesome, Alipay, it arrived at my door?
Linchuan's GDP has surged in recent years, and residents' consumption levels have continued to rise. It has long been far behind other second-tier cities. It is not surprising that it will be used as a promotion city for payment equipment.
"During this period, I can hear the sound of beeping in my ears. It feels like the whole world is Alipay. I don't know how I will respond to the group purchase..."
Every thirty calendar days after the first order is generated, each additional new user will be given a reward of two yuan, capped at five hundred, and valid for three months.
At this time, the lights of the convenience store were on, illuminating half of the snow.
"You're not the host of the party? Have you forgotten that Ye Xin's chest exploded so much?"
“Also, I hope Taobao will be able to use Union Quick Pass payment one day.”
"Why eight years?"
"Boss, our users have also begun to lose."
She also had cyan highlights, like a rebellious girl, her naughty nature was clearly revealed.
Pang Rui made arrangements for the actions of Cloud QuickPass.
She only dared to shout these words in her heart, but her eyes were very hot.
"Pooh!"
"Lao Jiang, you haven't settled the money for your last team building with me yet."
The market is expanding, and the overall number of users in the payment market is still increasing. Cloud QuickPass is taking advantage of the sinking market to quickly pursue it. In fact, it is not far behind Alipay in terms of the number of users.
The lady at the cashier was reading tonight's headlines. When she saw Jiang Qin come in and go straight to the shelves in front of the store, she couldn't help but stand up straighter.
"Next spring, this number will increase by another 20%."
At the same time, users who use the payment box to scan the code to pay will receive random discounts.
In fact, Pintuan Cloud Quick Pass has already begun to respond to Alipay.
The lady at the convenience store watched Jiang Qin leave and couldn't help shouting in her heart, Mr. Jiang should not study how to surpass Mrs. Jiang every day, but also develop his own payment equipment!
You are the pride of our Linchuan!
As a leader of the new era, Uncle Ma’s motivational speeches across the country are indeed very effective and he has countless fans on his social accounts.
To be honest, this arrangement is very arrogant, because this is Jiang Qin's method, and he intends to retaliate in the same way.
Especially in the second and third tier markets, payment codes that can be used only with a mobile phone are realistic.
However, the priority of Alipay was downgraded to other industries and folded, which also affected the business volume of the group.
"No foreign country has this kind of thing. Our country's scientific and technological strength is advancing so fast!"
On a cold snowy night, Jiang Qin walked out of Building 1, wrapped in a thick down jacket, and walked along the path to Building 101, Building 3.
What is the consumption level in first-tier cities, and what is the level in third- and fourth-tier cities?
pappabearbooks