You have written the book, edited it, reedited it, and finally printed it out. So what do you do after?
Yes, you can’t just settle on the print out. You need to market or promote your book. You wrote your book so that people can read it right?
If you are having dilemmas on how to market your book, then, read on.
Make a marketing plan. You do not need a marketing expert. That will just entail you a lot of money. The fact that you are a writer means that you have liters of creative juices brewing in your mind. Pour out your ideas and list everything down. Start by identifying your market and knowing the coverage of your market. A children’s book may not necessarily be only exclusive to children. It will also cater to schools, nurseries, and even hospitals.
Create your author bio. Sometimes, the bio of the author can create an impact. Write your reason why you wrote the book. Your purpose may surprise your prospective readers and will help you gain more followers.
Email blast. Invite people through email marketing. Nowadays, some people rely on the Internet when it comes to advertisements. Abuse (in a good way) the power of the Internet by letting people know about your book.
Throw a book party. Invite fellow bookworms and enjoy by sharing stories you have read, recommending some good reads from your all-time favorite books list, and many more. You can tell them about your new children’s book and they may even reach a hand to help you promote your work. Some of them may have also connections in the media. You wouldn’t know if you wouldn’t try.
Approach elementary schools. Since your book is for children, it is best to promote it to places where children are. Schools will definitely welcome your masterpiece with open arms as long as they can see the greatness in your work. You can also set up and free book reading session in some elementary schools. That way, you will be able to introduce your work to children. For a more creative way, you can do role plays and puppet shows. These activities really sound exciting!
Through social media. Everybody is probably in social media right now. While the children are not yet allowed to join these networks, their parents, relatives, cousins, siblings are surely in the social media world. Create your own blog, your on page, and even your own Twitter account. That will help you reach more people. Social media is also a great venue for you to connect with other people. Some children oriented organizations are also in Facebook so make the most out of your social media powers.
Promoting a children’s book entails determination, stress, and hard work. It will cost you a lot of time, money, and effort. However, if you are true to your passion and if you are really determined to become a successful children’s book writer, then you’ll have to walk extra miles to achieve your goal.